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Graphic Designer (Logo & Visual Identity) - Freelance

Toloka AI
IndonesiaIndonesia
MalaysiaMalaysia
PhilippinesPhilippines
Freelance
$34 per hour (equivalent)
Mid-Level

Job Description

Key Skills Required

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Logo DesignBrandingTypographyVisual IdentityAdobe Illustrator

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Mindrift is seeking a versatile, highly skilled Graphic Designer with expertise in logo design and visual identity to contribute to the Tendem project. This role involves creating high-quality visual assets for real-world use cases, applying skills in branding, visual communication, typography, and layout design to transform ideas into polished creative assets.

This is a part-time remote opportunity tailored for creative professionals with hands-on experience in visual communications, layout design, and diverse marketing materials.

About Us

The Mindrift platform connects specialists with innovative technology projects, focusing on developing high-quality AI technologies by merging real-world expertise with advanced AI development.

The Role

As a Graphic Designer in this freelance role, you will work across various visual design tasks, with a focus on logo design, brand identity, and visual concept development. Responsibilities include creating layouts, infographics, social media templates, one-pagers, and other marketing and communication assets. The ideal candidate can translate brand concepts into clear, distinctive visual solutions while maintaining high craftsmanship and consistency across formats.

Key Responsibilities

  • Design distinctive, professional logos and visual identity concepts based on brand requirements and creative briefs.
  • Develop multiple logo directions using strong conceptual thinking to translate brand ideas into effective visual symbols and systems.
  • Apply branding principles across assets to maintain a consistent and recognizable visual identity.
  • Create clean layouts, modern infographics, and clear visual hierarchies for readable and engaging content.
  • Design reusable templates for social media channels, marketing materials, and impactful one-pagers.
  • Elevate everyday materials through advanced typography, grid systems, and thoughtful composition.
  • Transform raw data and concepts into polished visual assets tailored to marketing and communication goals.
  • Ensure design quality standards through systematic verification of visual alignment, color usage, and layout consistency.

Important Note

Your CV must include a link to your portfolio showcasing relevant graphic design work, particularly logo design and visual identity projects. Applications without a portfolio link will not be considered.

This is project-based freelance work with tasks available only during active phases. You may be invited to one or more projects based on your profile and opportunities.

Requirements

  • Educational Qualifications:
    • At least 1-2 years of relevant experience in graphic design, digital design, or visual communications is desirable.
    • A Bachelor’s or Master’s Degree in Graphic Design, Visual Arts, or related fields is a plus.
  • Academic and/or Professional Experience:
    • Strong portfolio demonstrating professional graphic design work, including logo design, branding, or visual identity development.
    • Experience creating original logo concepts and translating brand ideas into effective visual solutions.
    • Portfolio showcasing formats like social media graphics, marketing collateral, infographics, and one-pagers.
    • Exceptional grasp of typography, visual composition, color, and grid systems.
    • Adaptable, fast-paced, and detail-oriented approach with the ability to work independently.
  • Technical Skills (Essential):
    • Logo & Identity Design: Proven ability to develop original logo concepts and visual identities.
    • Branding: Strong understanding of brand identity principles, typography, color, and consistency.
    • Concept Development: Ability to interpret creative briefs and translate abstract ideas into distinctive visual concepts.
    • Layout & Typography: Exceptional grasp of typography, grid systems, and visual composition.
    • Visual Asset Creation: Proven ability to structure information through modern infographics and social media templates.
    • Design Tools: Deep proficiency with Adobe Creative Suite (Illustrator, Photoshop, InDesign) and Figma.
    • Format Versatility: Ability to switch between designing one-pagers and digital templates.
  • Additional Requirements:
    • Adaptable, fast-paced, and detail-oriented mindset.
    • Strong dedication to delivering visually polished, professional-grade assets.
    • Self-directed work ethic with the ability to manage diverse visual tasks.
    • English proficiency: Upper-intermediate (B2) or above.

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Toloka AI is a cutting-edge technology company specializing in artificial intelligence solutions. With a strong focus on innovation, the company aims to revolutionize the way businesses operate and make decisions. By leveraging advanced machine learning algorithms and data analysis techniques, Toloka AI empowers organizations to unlock new insights, automate processes, and drive growth. The company's expertise spans a range of disciplines, including natural language processing, computer vision, and predictive modeling. With a commitment to delivering exceptional results, Toloka AI collaborates with clients across various industries, from finance and healthcare to retail and transportation. Through its work, the company seeks to make a lasting impact on the world, harnessing the power of AI to create a more efficient, sustainable, and equitable future. As a leader in the AI landscape, Toloka AI continues to push the boundaries of what is possible, exploring new frontiers and developing innovative solutions that transform the way we live and work.

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Graphic Designer (Logo & Visual Identity) - Freelance at Toloka AI | HireSkys