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Marketing & Sales 1h ago

Executive Vice President, Omnichannel Strategy

United StatesUnited States
Full-time
$275,000-$300,000
Senior-Level

Job Description

Key Skills Required

Master these to land this role

Customer EngagementOmnichannel StrategyMedia StrategyPharmaceutical AdvertisingHealthcare Marketing

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At Real Chemistry, making the world a healthier place isn’t just an aspiration—it’s our everyday reality. Our drive to transform healthcare is informed by our blend of deep scientific expertise, human-centred creativity, and AI-driven insights, fostering a unique environment where innovation thrives and our people are impact-obsessed. As a global agency, we provide a full suite of services across healthcare communications and marketing to our clients, including top players in the pharmaceutical and biotech industries.

Our #LifeatRealChem culture is rooted in our people—we believe we are best together and are committed to excellence for both our clients and colleagues. Whether you're a seasoned professional or just starting your career, if you share our passion for healthcare and connection, we invite you to explore our opportunities.

Discover your purpose. Embrace innovation. Experience #LifeatRealChem.

Real Chemistry is seeking an Executive Vice President, Omnichannel Strategy to define, build, and lead the next generation of strategic excellence across RC Media.

As a key member of the RC Media leadership team, this individual will establish the vision, operating model, and long-term direction for Omnichannel Strategy, ensuring strategy is deeply integrated across media, analytics, activation, customer engagement, technology, and client experience. This leader will guide how strategy is delivered across the organization, helping teams translate complex business challenges into actionable, measurable customer engagement solutions.

The EVP will oversee a growing team of approximately 9 strategists and will play a critical role in shaping team structure, talent development, capability-building, and future hiring. This is an opportunity to inherit and evolve a diverse team while helping define what world-class strategic consulting looks like within a modern healthcare media organization.

Serving as a trusted advisor to executive-level clients and internal leaders, you will partner closely with Client Experience, Analytics, Media, Activation, Technology, Medical, Creative, and Growth leaders to design connected customer experiences that drive meaningful business outcomes. You will help shape the future of omnichannel engagement at Real Chemistry while contributing to agency innovation, growth, and market differentiation.

This is a hybrid role based in any of our U.S. offices, with a preference for candidates located in or near the New York metropolitan area. Exceptional candidates located elsewhere in the U.S. will also be considered, with an expectation of regular travel to collaborate with leadership teams and clients.

What You'll Do

  • Lead and evolve the Omnichannel Strategy function, setting the vision for how strategic planning is delivered across RC Media and defining what strategy means within an increasingly integrated organization.
  • Build strong partnerships with Client Experience, Planning, Media, Analytics, Activation, and Technology leaders to create seamless, collaborative ways of working and eliminate silos across functions.
  • Develop integrated omnichannel engagement strategies that connect business objectives, customer insights, media, technology, content, and measurement frameworks into cohesive customer experiences.
  • Serve as a senior strategic advisor to pharmaceutical, biotech, and healthcare clients, helping executive stakeholders navigate evolving market dynamics and engagement opportunities.
  • Partner closely with Analytics, Media, and Technology teams to transform data, insights, and customer intelligence into actionable strategic recommendations.
  • Establish operational excellence for the Strategy function, including strategic frameworks, planning methodologies, service models, team processes, deliverables, governance structures, and cross-functional workflows.
  • Ensure strategy outputs are measurable and aligned to business outcomes through robust performance frameworks and success metrics.
  • Lead strategic planning support across key accounts while playing an active role in new business efforts, pitches, thought leadership, and agency growth initiatives.
  • Mentor, coach, and develop a team of strategists, helping elevate capabilities while creating a high-performance culture rooted in collaboration, accountability, and continuous learning.
  • Drive innovation through the thoughtful application of AI, emerging technologies, and new customer engagement models.
  • Represent Real Chemistry externally through client presentations, industry events, publications, and market-facing thought leadership.

This Position Is a Perfect Fit for You If

  • You are a collaborative leader who excels at building alignment across teams and influencing stakeholders without relying on authority alone.
  • You understand that great strategy only creates value when it can be operationalized, activated, measured, and adopted by cross-functional teams.
  • You thrive in executive-level client environments and can confidently influence senior stakeholders.
  • You are energized by coaching and developing teams while helping individuals grow into their full potential.
  • You are comfortable navigating complex organizations and building productive relationships across media, analytics, technology, commercial, and client service teams.
  • You are naturally curious about the future of healthcare engagement and excited by the role technology, AI, data, and personalization will play in shaping customer experiences.
  • You embody Real Chemistry's values: Best Together, Impact Obsessed, Excellence Expected, Evolve Always, and Accountability with an "I."

What You Should Have

  • 15+ years of experience in healthcare marketing, pharmaceutical advertising, media strategy, customer engagement, consulting, omnichannel strategy, commercial excellence, or related disciplines.
  • Significant leadership experience within a healthcare agency, consulting organization, pharmaceutical company, media organization, or customer engagement environment.
  • Proven success defining and implementing strategic vision, operating models, or transformation initiatives within complex organizations.
  • Deep expertise in omnichannel strategy, customer journey architecture, communications planning, audience strategy, media strategy, engagement planning, and healthcare commercialization.
  • Practical understanding of how omnichannel programs are operationalized through technology, activation, data, and executional teams, not solely at the planning level.
  • Experience leading and developing high-performing strategy teams, including coaching leaders and building scalable organizational structures.
  • Strong executive presence, emotional intelligence, and the ability to build trust across diverse stakeholder groups.
  • Demonstrated success partnering with analytics, technology, media, and activation teams to develop integrated customer engagement strategies.
  • Proven ability to lead through change and navigate ambiguity while building alignment across matrixed organizations.
  • Strong business development experience, including participation in pitches, organic growth initiatives, and strategic client expansion opportunities.
  • Demonstrated passion for innovation, AI-enabled solutions, and emerging technologies.

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