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Marketing & Sales 58d ago

Director of Marketplace Marketing

United StatesUnited States
Full-time
$120,000 - $150,000 / year
Director

Job Description

Key Skills Required

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Google AdsBestseller 🔥,Top Rated ⭐
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Lead GenerationAmazon AdvertisingPerformance MarketingMarketplace Strategy

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About the Role: Resident is one of the fastest-growing omnichannel retailers in North America, with brands like Nectar and DreamCloud. We are looking for a Director of Marketplace Marketing to lead Amazon advertising strategy and operations across a $250M+ business. You will own the advertising P&L, set budget allocations, and manage a high-performing team to drive revenue and contribution margin goals.

What You'll Do

  • Own advertising budget allocation, TACOS/ROAS targets, and contribution margin outcomes across Resident and Ashley Furniture portfolios.
  • Lead and develop a team of Ad Managers, holding them accountable for quarterly and monthly portfolio targets.
  • Develop a unified advertising strategy across search, DSP, Fire TV, and emerging Amazon ad products.
  • Partner with data and tech teams to build best-in-class advertising measurement capabilities, including AMC implementation.
  • Design incrementality testing methodology to understand the true contribution of upper-funnel and off-Amazon ad types.

What You Bring

  • 6+ years of Amazon advertising experience, including hands-on management of large, multi-brand catalogs.
  • Demonstrated experience managing and developing high-performing advertising teams.
  • Deep expertise in Amazon search (SP, SB, SD), DSP, and AMC.
  • Strong analytical fluency to build budget models, evaluate incrementality, and translate data into business decisions.
  • Bonus: Experience with multi-channel attribution (Meta, Google, TikTok), marketplace presence in international markets, and ad tech platforms like Skai or Pacvue.

Benefits

  • Competitive salary range of $120,000 - $150,000 per year, plus potential for discretionary bonuses.
  • Comprehensive health, vision, and dental insurance with HSA company contributions.
  • 401k with company match, generous PTO, and wellness benefits.
  • Remote-first culture with WFH and cell phone/internet stipends.
  • A free mattress plus a generous Friends & Family discount.

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