Content Program Manager

In This Role

In this role, you will lead the planning, coordination, and execution of content initiatives that support customer experience and thought leadership programs. You will work across cross-functional teams to manage content from intake through delivery, ensuring alignment with business goals, audience needs, and brand standards. This role requires a strong balance of program management, content strategy, and stakeholder collaboration to deliver high-quality content on time and at scale.

Responsibilities

Program & Project Management

• Own end-to-end planning and execution of content initiatives, including timelines, milestones, dependencies, and deliverables
• Maintain project plans, track risks/issues, and ensure on-time delivery of content workstreams
• Establish and manage operating rhythms such as planning meetings, standups, and launch readiness reviews

Content Strategy & Execution

• Partner with stakeholders to define content requirements, messaging, and audience targeting
• Support development and refinement of content including blogs, executive communications, internal posts, and campaigns
• Ensure content aligns with brand voice, tone, and channel-specific best practices

Stakeholder & Approval Management

• Coordinate with cross-functional teams (communications, marketing, product, legal, and leadership) to align on priorities and approvals
• Proactively identify risks, dependencies, and trade-offs, and recommend solutions

Intake & Prioritization

• Manage incoming content requests and maintain a prioritized backlog
• Define scope, timelines, owners, and expected outcomes for each request

Communications & Reporting

• Create executive-ready updates, summaries, and one-pagers
• Maintain collaboration tools and repositories (e.g., internal portals, shared workspaces)

Measurement & Insights

• Track performance metrics such as engagement, reach, and adoption
• Build simple dashboards and provide insights to improve future content strategy

Vendor Coordination

• Work with external partners (writers, designers, agencies) to define briefs, manage deliverables, and ensure quality

Qualifications

• 8–10+ years of experience in program management, project management, or operations roles
• Proven experience managing content, communications, or marketing-related programs
• Strong program management skills including planning, scheduling, dependency tracking, and delivery execution
• Experience working in cross-functional, matrixed environments with multiple stakeholders
• Excellent written and verbal communication skills, with ability to create executive-level summaries
• Experience with content lifecycle processes including planning, creation, review, publishing, and distribution
• Familiarity with basic analytics and reporting (KPIs, dashboards, performance insights)
• Bachelor’s degree in Business, Communications, Marketing, or related field

Preferred Qualifications

• Experience supporting enterprise-level or large-scale organizations
• Background in content strategy, editorial planning, or communications programs
• Experience working on customer experience (CX) or thought leadership initiatives
• Familiarity with content amplification across channels (e.g., internal platforms, social media)
• Experience managing editorial calendars and content pipelines
• Exposure to tools such as SharePoint, Teams, content management systems, or similar collaboration platforms
• PMP or similar project management certification