Brand Design System Lead

At ClickUp, we're building the future of work: the first truly converged AI workspace unifying tasks, docs, chat, calendar, and enterprise search, all supercharged by context-driven AI. We are an AI-native company. Every team member is expected to leverage AI daily, and we evaluate AI fluency as part of our hiring process. Join us and help redefine what's possible. 🚀

Responsibilities:

• Own, maintain, and evolve ClickUp's brand design system (tokens, components, patterns, guidelines), continuously elevating the aesthetic bar as the brand grows

• Serve as quality gatekeeper: review and approve brand-facing creative produced by AI tools, vibe-coded outputs, and external agencies

• Create and maintain design system documentation, templates, component libraries, and automation-friendly asset packages that enable others to produce on-brand work without design support

• Design and ship high-volume web assets (landing pages, campaign pages, feature announcements) alongside high-impact brand moments like launches and keynotes

• Audit and rebuild the brand design system from incomplete foundations, establishing documentation and structure where little currently exists

Requirements:

• 8+ years of brand/visual design experience, with significant time owning or leading a design system

• Exceptional portfolio demonstrating mastery of typography, layout, color, motion, and systematic thinking

• Actively uses AI design tools (Midjourney, Firefly, Claude Design, Figma AI, etc.) and AI-assisted coding tools (Cursor, Claude Code, or similar) in their current workflow, with light familiarity with GitHub.

• Has built or adapted design systems specifically to enable high-quality AI-generated outputs at scale.

• Experience building design systems used at scale, including templates, component libraries, and constraints that enable non-designers and AI tools to produce on-brand output consistently

• Experience QA'ing and refining AI-generated design outputs; knows where AI breaks down and how to build guardrails

• Thrives as the sole designer on a team, making high-quality decisions autonomously with AI and tooling as force multipliers