Traackr

Traackr (operating at traackr.com) is an AI-powered influencer marketing platform engineered for brands seeking data-driven creator partnerships. Founded in 2009 and headquartered in an unspecified location, Traackr transforms the fragmented world of influencer marketing by replacing guesswork with precision. Under the hood, its proprietary technology combines machine learning and creator intelligence to identify high-impact creators, track campaign performance, and measure organic vs. paid content effectiveness. This allows marketers—from luxury fashion houses to global brands—to scale influencer programs with measurable ROI, uncovering insights like how cultural trends fuel brand reinvention. Backed by $16.7M in total funding across seven rounds, including a $4M debt financing in 2020, Traackr powers creator intelligence for the world’s top influencer programs.