Strala

Strala (operating under strala.ai) is an AI-powered third-party administrator (TPA) and claims management technology platform built for the insurance industry. Founded in 2024 by Timon Gregg and Armando Schmid, Strala combines multi-modal artificial intelligence with human adjusters to automate the entire claims lifecycle, including first notice of loss (FNOL) intake, coverage verification, fraud detection, triage, estimating, and subrogation. The platform connects directly into managing general agents (MGAs), self-insured entities, and P&C insurance carriers to accelerate settlement cycle times, improve loss ratios, and reduce administrative overhead. Headquartered in San Francisco, California, Strala is backed by prominent venture investors including Founders Fund.