Braze is a comprehensive customer engagement platform that helps brands create live, personalized connections with their consumers across multiple channels. Unlike legacy marketing clouds that rely on slow, batch-based data, Braze is built for speed and real-time interactions. It allows marketing teams to ingest data from apps, websites, and offline systems to orchestrate highly targeted campaigns via Email, SMS, Push Notifications, and In-App messages. Braze is the engine behind the notifications you get from top apps like Grubhub, HBO Max, and Canva, ensuring the right message reaches the right user at the exact right moment.
