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Marketing & Sales 4d ago
Senior Field Marketing Manager
IndiaFull-time
Not Disclosed
Senior
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Job Description
Key Skills Required
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Email MarketingBestseller 🔥,Top Rated ⭐
Learn in 4 HoursLead GenerationField MarketingDemand GenerationABM
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About the Role: We are Redis, building the fastest technology in the business. The Senior Field Marketing Manager will drive all marketing efforts across the 3 sub-regions in India (North, West & South). You will be responsible for building, managing, and optimizing our field marketing strategies to maximize contribution to the pipeline and revenue while partnering closely with Sales, Customer Success, and Developer Relations teams.
What You'll Do
- Define a region-specific marketing plan that supports the regional sales go-to-market strategy in line with global goals.
- Plan and host online and offline events to create net-new sales opportunities and deepen existing customer relationships.
- Strategize, build, and execute integrated field campaigns involving email, direct, digital, and social marketing.
- Use MarTech tools to build personalized experiences based on intent and interest, applying a data-driven philosophy.
- Monitor and report marketing contribution and ROI across all field-owned activities and manage regional budgets.
What You Bring
- 10+ years of related marketing experience, ideally in field marketing or demand generation.
- Proven experience carrying out marketing efforts, including planning, prioritizing, and implementing strategy.
- Knowledge of marketing tools such as Marketo and Salesforce, and proficiency in using AI tools like ChatGPT or Gemini.
- Experience with 6Sense or other ABM / Intent platforms, as well as ABM principles.
- Strong communication skills, a metric-driven mindset, and experience managing people and partnering with enterprise sales teams.
Benefits
- Work with the fastest, simplest technology in the business alongside a team of innovators.
- A diverse and inclusive work environment where differences are celebrated and supported.
- Opportunity to lead regional strategy and make a high-impact contribution to global growth.
- 100% remote work flexibility within India.
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