Lillio (formerly HiMama) - Associate Account Executive
Job Description
About Lillio (formerly HiMama) and Our Mission:
At Lillio (formerly HiMama), we are a mission driven business with the goal of empowering early childhood educators through innovative, affordable tools that enable them to improve child outcomes, engage family members, and support continued professional growth for their staff. We are committed to serving the field as an authentic voice of the early childhood education (ECE) workforce, providing programs with all of the building blocks for high-quality early care and education and helping early educators focus on what matters most for children’s successful development and learning: relationships, play, creativity, and loving, nurturing caregiving. If you are excited about being part of an impact-driven business, focused on making a difference in the early childhood education industry, Lillio is the place for you.
Lillio is a Series B, private-equity backed company and we're proud to be part of the Bain Double Impact portfolio. Lillio is recognized as an industry leader, most recently selected in 2025 by Time Magazine as one of the world's top EdTech companies.
Please note, this is an ongoing posting; while we do not have a current opening on the team at this stage, we are always assessing applicants who might make a great fit for this role. Only successful candidates will be notified.
Job Description:
Sales at Lillio is a small, high-energy, and results-driven team that thrives on performance and impact. We work closely together to drive the growth of our business while keeping our customers’ success at the center of everything we do. Team members support one another, share best practices, and celebrate wins together, creating an environment where hard work, curiosity, and creativity are recognized and rewarded.
We are looking for an ambitious and driven Associate Account Executive (AAE) to join our Sales team. Reporting to the Sales Manager, this role is an opportunity to accelerate your sales career in a fast-paced, high-growth environment while making a meaningful difference in the childcare sector. Ideal candidates are energized by connecting with people, thrive in a high-performance culture with high expectations, and are excited to directly contribute to Lillio’s revenue growth.
As an Associate Account Executive, you’ll play a critical role in shaping how Lillio shows up in the market. You’ll engage directly with childcare leaders, understand their operational needs, and guide them toward solutions that help them run stronger programs and deliver better outcomes for children. This role blends pipeline creation, consultative selling, and mission-driven impact - giving you the opportunity not only to grow revenue, but to improve the experience of educators, families, and children across North America.
Responsibilities:
- Design & run outbound campaigns to priority sub-segments within the SMB childcare market to generate your own pipeline.
- Execute high-volume, high-quality outreach across calls, emails and Salesloft cadences to engage providers and create qualified opportunities.
- Manage SB inbound opportunities (once onboarding and performance requirements are met) and convert them into Lillio customers.
- Run the full sales cycle from discovery to close for the SMB deals you source, while partnering closely with the SDR team to work inbound opportunities.
- Build rapport with key decision-makers (owners, directors, and administrators) to understand their challenges and introduce Lillio’s solutions.
- Deliver compelling product demonstrations and communicate Lillio’s value clearly and confidently.
- Maintain strong pipeline hygiene with accurate forecasting, next steps, and activity tracking in Salesforce.
- Consistently achieve and exceed monthly and quarterly revenue goals, with an outbound-first approach.
- Collaborate with Sales Leadership to refine outbound messaging, build prospect lists, and improve campaign effectiveness.
- Work cross-functionally to share market feedback, log product requests, improve messaging, and influence go-to-market strategies.
- Maintain strong knowledge of childcare industry trends to position yourself as a trusted expert in conversations with prospects.
Requirements:
- 2–4+ years of quota-carrying sales or business development experience, ideally in a SaaS or high-velocity sales environment.
- A motivated, high-energy seller with a strong desire to exceed monthly and quarterly targets.
- Comfort and confidence leading with outbound-first prospecting, with inbound as a supplement - not the primary source of pipeline.
- Strong communication and active listening skills, with the ability to build rapport quickly and tailor messaging to diverse childcare providers.
- Highly organized and able to manage multiple prospects, tasks, and follow-ups effectively in a fast-paced environment.
- Growth-minded, highly coachable, and eager to continuously improve; actively seeks, receives, and implements feedback while progressing toward a full Account Executive role.
- Strategic thinker who approaches prospecting thoughtfully, leveraging research, data, and experimentation to drive results.
- Thrives in a high-performance, high-expectation team environment and embraces feedback as a path to improvement.
- Experience with Salesforce and Salesloft.
Benefits:
- Flexible working arrangements; we are a remote-first company who gathers together (virtually) every quarter, and in-person at least once per year. You must be willing to travel in-person as required for the role
- Health benefits package includes medical, dental and vision
- Paid time off
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