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AsterMarketing & Sales 32d ago

Growth Marketing Manager

Remote (APAC / Dubai / Hong Kong preferred)
Full-time
Competitive Salary
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Job Description

Aster is the foremost decentralized exchange (DEX) for crypto derivatives on major blockchains like BNB Chain and Arbitrum. We empower traders with unparalleled opportunities, offering both order book and on-chain perpetuals with up to 1001x leverage. We are looking for a Growth Marketing Manager to design and execute strategies across the full funnel—from acquisition to retention.

Key Responsibilities:

  • User Growth & Activation: Design and execute growth strategies across the full funnel (Acquisition → Activation → Trading → Retention).
  • Campaign Leadership: Lead major growth initiatives, incentive programs, and targeted messaging for different user segments.
  • Product-Led Growth: Partner with Product & Design to improve onboarding, trading UX, and identify growth levers like referrals and gamification.
  • Data-Driven Iteration: Continuously iterate based on data, not opinions; define metrics and judge experiment results effectively.
  • Collaboration: Work cross-functionally to generate data insights and amplify marketing initiatives.

Requirements:

  • Experience: 3–6+ years of experience in growth marketing, preferably in Crypto, DeFi, or Trading platforms.
  • Data Literacy: Strong ability to work with dashboards, cohorts, and funnels. You must be comfortable defining metrics and analyzing results.
  • Track Record: Proven history of driving measurable growth—not just running campaigns.
  • Mindset: High ownership, fast execution, and a bias toward action.

Why Join Aster?

  • Innovation: Work with a leading DEX offering zero slippage and competitive fees.
  • High Impact: Directly influence the growth trajectory of a decentralized trading platform.
  • Remote Flexibility: Work remotely with a preference for APAC time zones.

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