Digital Marketing Specialist (Email Marketing & Canva)

Magic, Inc is a remote talent agency backed by Y Combinator. They are hiring for a community-focused pet care business (dog boarding, grooming, daycare). The business owner needs someone to take over the day-to-day digital marketing execution so they can focus on operations. You will be responsible for creating Canva graphics, managing Mailchimp email campaigns, posting on social media, and building simple funnels to convert local visitors into paying customers.

Key Responsibilities

• Email Marketing: Build, QA, and send campaigns and automations using Mailchimp. You will manage subscriber lists, segments, and track performance metrics.
• Graphic Design: Create on-brand marketing graphics (ads, social images, flyers) using Canva and resize them for various platforms.
• Funnel Building: Assist with simple funnel creation (lead capture, nurture sequences) to grow appointments and memberships.
• Getty Images
• Explore
• Social Media: Schedule and publish posts on Facebook and Instagram, monitoring basic engagement and flagging important comments.
• Quality Control: Take extreme ownership of the work—proofread everything for spelling and logic before hitting publish.

Requirements

• Technical Skills: Intermediate-level Canva design experience and practical Email Marketing experience (Mailchimp preferred).
• Funnel Knowledge: Hands-on experience with marketing funnels or campaign setups.
• Soft Skills: High attention to detail, a self-starter mentality, and an "ownership" mindset (no excuses for sloppy work).

Strict Hardware/Setup Requirements

• PC Specs: Minimum 8GB RAM and an Intel Core i5 / AMD Ryzen 5 processor.
• Internet: At least 40 MBPS speed with a backup connection available.
• Audio/Video: Headset with an extended noise-canceling mic and a webcam.