Digital Marketing Specialist
IndiaJob Description
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About Namou Properties: Namou Properties is a premiere, elite real estate services firm committed to delivering exceptional high-end property solutions and building long-term advisory relationships with property buyers and international real estate investors. Founded on the principles of absolute professionalism, customer trust, and seamless premium sales experiences, Namou Properties utilizes modern digital frameworks to scale asset visibility and drive transactional growth across dynamic real estate markets.
Position Overview
We are seeking an experienced, high-agency Digital Marketing Specialist to lead, deploy, and scale our organic and paid acquisition strategies focused explicitly on the Indian real estate market. In this multi-channel execution track, you will take absolute ownership of our performance marketing funnels, with a profound technical emphasis on Meta Advertising (Facebook & Instagram) and lead-generation optimization patterns. This role demands a metrics-driven marketer who blends strategic targeting criteria with hands-on content creation to accelerate brand awareness, elevate inbound lead generation pipelines, and maximize ROI parameters.
Key Responsibilities
- Meta Ads Campaign Governance: Plan, configure, and optimize high-converting Facebook and Instagram ad campaigns, managing budget allocations and custom audience targeting to reduce overall Cost-Per-Lead (CPL).
- Real Estate Lead Generation: Architect and monitor targeted acquisition funnels tailored for property buyers and investors, transforming cold traffic into high-quality sales-ready pipelines.
- Creative Content Production: Generate engaging visual assets, ad copies, and promotional media formats to expand brand authority and improve audience click-through rates (CTR).
- Performance Telemetry Analysis: Audit live campaign outcomes daily, utilizing marketing data to adjust bids, execute A/B testing variations, and scale successful property acquisition strategies.
- Local Market Alignment: Leverage an in-depth understanding of local Indian real estate trends, demographic variations, and investor search intent behaviors to continuously refine ad positioning models.
Required Skills & Qualifications
- 2+ years of verified professional history leading digital marketing portfolios, showcasing a deep, specialized tracking record running paid acquisition via Meta Ads.
- Strong, practical proficiency working with visual asset software tools such as Canva or Adobe Creative Suite platforms (Photoshop, Illustrator) to quickly produce marketing media.
- Demonstrated capability to analyze advertising data dashboards, optimize tracking pixels, and translate data trends into actionable content updates.
- Outstanding written and spoken English communication mechanics, optimized for premium brand messaging and professional cross-functional collaboration.
- Location Context: 100% remote-first workspace infrastructure flexibility open specifically to qualified digital marketing professionals permanently residing within India.
What We Offer
- The exceptional professional canvas to take the absolute lead on digital growth and shape performance marketing paradigms for a premier real estate firm.
- Highly competitive base salary structure calibrated accurately against your Meta Ads deployment background and portfolio evaluation.
- Complete remote-first workspace flexibility built around collaborative, high-trust execution rhythms and autonomous schedule control.
- Clear, performance-based corporate career progression frameworks designed to systematically expand your impact and leadership scope.
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