Digital Marketing Manager (Content Marketing - Fintech Growth)

About the Role: Join a fast-growing fintech company as their Content Marketing Manager and build brand authority through strategic storytelling. Own the complete content function while driving organic growth across all digital channels.

What You'll Do

• Develop and execute a comprehensive content strategy focused on brand authority.
• Create long-form articles, LinkedIn posts, newsletters, case studies, and AI-powered video content.
• Manage organic presence across LinkedIn, X, Instagram, YouTube, and diaspora platforms.
• Launch and manage branded podcast or webinar series, and execute digital PR and media outreach.
• Build foundational SEO strategy, optimize on-page content, and nurture digital communities.
• Maintain a rolling 30-day content calendar with consistent execution.

What You Bring

• 3-5 years digital marketing or content-driven brand growth experience.
• Proven content marketing portfolio with measurable impact.
• Strong organic social media strategy and execution experience.
• Hands-on experience with AI-driven video content tools (Gemini, Vio, SmartViti).
• Proficiency in Google Analytics (GA4) and Google Search Console.
• Strong SEO foundation (on-page, keyword research, content SEO) and exceptional written English and storytelling skills.
• Bonus: Fintech, cross-border payments, or diaspora business experience.

Why You'll Love This Role

• Own the complete content marketing function and work directly with founders in a startup environment.
• Build brand authority in the growing fintech space with creative freedom.
• Remote flexibility with professional growth opportunities.